The Top 6 Features to Look for in Your Tour Operator Software

Posted by Peter Hilliard on April 12th, 2017

The Top 6 Features to Look for in Your Tour Operator Software

However or wherever they’re used, tour operators need tools that make ticket selling seamless. A key piece of the puzzle is the right software – designed with everyday tour operators in mind – that helps to manage ticket distribution and sales.

Check out these six features you need to have in your booking software:

1. Customizable Dashboards

Personalized administrative portals make it easy to customize a range of variables and implement changes across your whole distribution network.

2. Tailor-Made Tickets

Adjusting your physical tickets to incorporate elements like headers, footers, logos, disclaimers, and more will ensure a consistent brand experience throughout the entire booking process.

Tailor-Made Tickets

3. Real Time Updates

In order to make informed business decisions, you need to have the right information at your fingertips:

  • To-the-second sales reports that show you who is buying what, where, and when.
  • Purchase-to-redemption ticket tracking, a feature that can be especially valuable for keeping an eye on tickets sold by partners like OTAs.
  • Transaction details like payment type, the selling agent and terminal, IDs, and more.

What are the six benefits of booking automation? Read our blog to find out!

4. Adjustable Currency and Language Settings

In a globally connected world, tour operators need to be prepared to meet the needs of their worldwide customer base. That means handling payments in different currencies and adjusting language settings across all booking platforms.

5. Simplified Expansions

Software should make expanding distribution networks simple by letting you partner with vendors like hotels, promoters, and OTAs.

Be on the lookout for solutions that enable you to:

  • Realize savings by streamlining costs, freeing your business from the need to pay additional fees or buy into separate platforms.
  • Maximize convenience, working virtually anywhere there’s a computer and internet connection.
  • Boost connectivity between booking sources and your tour operator software.

How can DataTrax’s tour operator software help you integrate your tour with leading OTAs? Read our blog to find out!

6. Secure Payments

Most customers today use their credit cards to book and pay for travel, which is why you need to make it easy and safe to process credit card transactions.

Credit card security involves:

  • secure PaymentsPCI DSS compliance, requiring tour operators to create secure environments to process, transmit, or store personal information (including credit card data).
  • SSL, which establishes an encrypted connection between the tour operator and customer.

DataTrax is one of the few tour operator software providers registered with both Visa and MasterCard MasterCard as a PCI DSS Level 1 Service Provider. Click here for a list of currently registered Visa service providers. DataTrax is also integrated with Trust My Travel, a regulated provider of payment solutions that ensures the safety of travellers and tour operators around the world.

Is it Time to Upgrade Your Tour Operator Software?

Even the most well designed software will eventually need to be upgraded. Look for telltale signs like:

  • Taking too much time to navigate and use.
  • Making accessing data and creating reports a hassle-ridden process.
  • Not allowing you to customize your portals, interfaces, and dashboards to meet your specific needs.
  • Being difficult for customers and partners to use, deterring them from booking with your tour.

Knowing when it’s time to bid farewell to outdated software will help your business maintain its edge in a competitive marketplace.

Why Choose DataTrax’s Tour Operator Software?

DataTrax’s software and hardware solutions – designed by tour operators, for tour operators – enable you to:

  • Customize your administrative portal to define categories, prices, payment types, products, agents, locations, and more.
  • Access real-time analytics (sales reports included), so you can understand the on-the-ground reality and make more effective business decisions.
  • Expand distribution networks, easily partnering with third-party vendors like online travel agents (OTAs), hotels, and others.

Rely on DataTrax’s tour operator software to put you in control, letting you streamline workflows to boost productivity and grow sales.

At DataTrax, our automated booking solutions are designed by tour operators for tour operators. Contact us today to learn how our products and services will make it easier to run and grow your business! 

Do you want to get an instant quote from DataTrax – customized for you? Click here to generate your quote!

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Peter Hilliard

About Peter Hilliard

Peter Hilliard is the Founder, President, and CEO of DataTrax. He began his career as a tour bus operator with a single bus, until he realized that a better solution was needed for automating and tracking ticket sales. Led by Peter’s expertise in the tour industry and ticketing automation technologies, DataTrax has grown over the past 20+ years into an international leader in ticketing solutions.