What Tour Operators Need to Know About Protecting Payments

Posted by Peter Hilliard

What Tour Operators Need to Know About Protecting Payments

To appeal to the greatest number of travellers, your tour needs to be easy to pay for and book. This means accepting credit cards, payments from partners, and more – making sure all transactions...

What Expedia’s Media Mindset Means for Tour Operators

Posted by Peter Hilliard

What Expedia’s Media Mindset Means for Tour Operators

Expedia Media Solutions started in 2008 as a small part of Expedia Inc., the world’s largest online travel company. Since then, it’s grown at a rapid pace – 25% year over year since...

How Do Tour Operators Successfully Market and Sell Affinity Tours?

Posted by Peter Hilliard

How Do Tour Operators Successfully Market and Sell Affinity Tours?

Find your passion and follow it – especially when you’re on vacation. Whether you love Star Wars, dancing, knitting, running, or politics, there’s likely a group of people out there who share...

TripAdvisor’s Latest Redesign Puts the Spotlight on Tours and Activities. What Does that Mean for Tour Operators?

Posted by Peter Hilliard

TripAdvisor’s Latest Redesign Puts the Spotlight on Tours and Activities. What Does that Mean for Tour Operators?

TripAdvisor – the world’s largest Online Travel Agent (OTA) – recently launched a redesigned version of its website, which puts tours and activities front and centre and makes booking every...

Tips for Tour Operators on Boosting TripAdvisor Rankings

Posted by Peter Hilliard

Tips for Tour Operators on Boosting TripAdvisor Rankings

The use of third-party review sites like TripAdvisor is on the rise, with over half of all travellers relying on user-generated insights to inform their travel plans. TripAdvisor, the largest travel...

How Tour Operators Can Connect with Millennials

Posted by Peter Hilliard

How Tour Operators Can Connect with Millennials

Millennials are quickly becoming the key purchasers across a wide range of industries – including travel. Their purchasing power already exceeds $200 billion per year, and this generation hasn’t...

5 Ways to Help Your Website Generate More Online Bookings

Posted by Peter Hilliard

5 Ways to Help Your Website Generate More Online Bookings

Direct website bookings are ideal for today’s tour operators. Although it’s important to be ready to distribute tickets through a range of channels – including ticket-selling partners and...

Online Travel Bookings in Europe to Surpass Offline by 2017. Are You Ready?

Posted by Peter Hilliard

Online Travel Bookings in Europe to Surpass Offline by 2017. Are You Ready?

Despite the increasing reach of the internet, Europeans still book most of their travel offline – whether through agents or directly with suppliers. But soon that will be changing. By 2017, Europe...

Expedia is Putting Serious Focus on Tours and Activities. Are You Ready?

Posted by Peter Hilliard

Expedia is Putting Serious Focus on Tours and Activities. Are You Ready?

Expedia is a leader in its industry, boasting exposure in more than 70 countries around the world and over 90 million visitors to its website every month. But for some time – although other Online...

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