DataTrax's Tour Software, Hardware & Solutions Blog
How Tour Operators Can Get the Most Out of Their Booking Software
The tour and travel industry is constantly evolving, with new technology entering the market and buyer demands compelling ongoing adaptation. For tour operators, a key ingredient of success is having...
How Do Tour Operators Successfully Market and Sell Affinity Tours?
Find your passion and follow it – especially when you’re on vacation. Whether you love Star Wars, dancing, knitting, running, or politics, there’s likely a group of people out there who share...
TripAdvisor’s Latest Redesign Puts the Spotlight on Tours and Activities. What Does that Mean for Tour Operators?
TripAdvisor – the world’s largest Online Travel Agent (OTA) – recently launched a redesigned version of its website, which puts tours and activities front and centre and makes booking every...
5 Design Principles for Tour Operators to Attract Millennial Travellers
Millennials are fast becoming a powerful audience. They already make up 22% of all travellers and spend approximately $200 billion each year on travel – and they haven’t even reached their...
Tips for Tour Operators on Boosting TripAdvisor Rankings
The use of third-party review sites like TripAdvisor is on the rise, with over half of all travellers relying on user-generated insights to inform their travel plans. TripAdvisor, the largest travel...
4 Things Tour Operators Need From Their Booking Software
Today’s travellers are becoming increasingly tech savvy, relying on websites and apps to discover and book every part of their trip – from flights to hotels to excursions. For tour operators,...
How Tour Operators Can Connect with Millennials
Millennials are quickly becoming the key purchasers across a wide range of industries – including travel. Their purchasing power already exceeds $200 billion per year, and this generation hasn’t...
5 Ways to Help Your Website Generate More Online Bookings
Direct website bookings are ideal for today’s tour operators. Although it’s important to be ready to distribute tickets through a range of channels – including ticket-selling partners and...
Online Travel Bookings in Europe to Surpass Offline by 2017. Are You Ready?
Despite the increasing reach of the internet, Europeans still book most of their travel offline – whether through agents or directly with suppliers. But soon that will be changing. By 2017, Europe...
Expedia is Putting Serious Focus on Tours and Activities. Are You Ready?
Expedia is a leader in its industry, boasting exposure in more than 70 countries around the world and over 90 million visitors to its website every month. But for some time – although other Online...